More people than ever are benefiting from the improved online services available at Butters John Bee
Online visitors to the local property experts' website have increased by almost 200 per cent in some areas in the last 12 months, revealed in a recent buttersjohnbee.com report.
Website traffic figures for January 2012 compared to January 2011 show more peole are accessing the site through search engines such as Google (up 97%), Bing (up 88%), and Yahoo (up 86%). Direct traffic to buttersjohnbee.com has improved, with an increase of 61%.
Generic searches for property agents in Staffordshire and Cheshire have improved together with an increase in the general awareness of the buttersjohnbee.com domain. The cumulative effect is that website visits have generally increased by 101%, page views by 93% and absoute visitors by 93%.
The most viewed pages include the Homepage - up 93%, Homes to Buy - up 97%, Property Auction - up 80% and General Auction - up 68%. Interestingly, visitors landing on the Homes to Buy page have increased by 110% with the Next Property Auction page showing an impressive increase of 190%. The Homes to Rent page has an equally impressive landing increase of 156%.
Nigel Dickin, Partner of Butters John Bee, says the upturn in traffic reflects a general increase in activity across our network of sales offices especially in the residential sales and letting sectors. "The website is a virtual shop window which is being used more frequently and by more visitors than ever before. There is clearly a correlation between on-line activity and sales activity at branch level, demonstrated by an encouraging start to the year".
Source: Google Analytics
